Collection: Tug Toys for Interactive Play

A tug toy is an interactive toy designed for shared play between you and your dog. Nova Zeal tug toys are handmade from anti-pill fleece and are intended to support gentle, structured tug play, confidence and connection.

Hold one end securely and encourage your dog to take the other. Keep movements low, gentle and controlled rather than pulling sharply or lifting your dog from the ground.

Allow your dog to win regularly and keep sessions short and positive. Stop the game if your dog becomes overexcited or begins targeting your hands instead of the toy.

Tug toys may be suitable for puppies through to adult dogs, but play should always be adapted to the individual dog's size, confidence and physical needs.

Dogs with dental, neck, back or mobility concerns may need gentler play or advice from a veterinary professional before taking part in tug games.

No. Tug toys are designed for supervised, interactive play and should not be left with your dog as a chew toy.

Remove the tug toy after each session and store it somewhere your dog cannot access independently.

Tug toys may not be suitable for dogs that are likely to chew, shred or swallow fleece. They are designed for shared tug play rather than independent chewing.

Always supervise closely and remove the toy if your dog begins chewing through the fleece or pulling sections apart.

Check the tug toy regularly for signs of wear or damage. Remove it from use if the fleece becomes loose or damaged.

Store it somewhere clean and dry, out of your dog's reach, between supervised play sessions.